We as a group previously got together and had a brainstorm of ideas for the logo where we came up with the idea of the logomark being the shape of a record as we were making music/musician based designs so it felt relevant. The record was a bit boring on its own so I added the lightning bolt in the middle as its a powerful and cool symbol and I felt it would work well with our brand.
I wanted to get the group involved a bit more so I asked everyone what their favourite colour was so that when I created the logomark I could show it to the group in the different colours and everyone could vote for their favourite.
After showing the group we all agreed that the lightest blue was best so I then moved on to the logotype. As you can see below I tried some different typefaces that I downloaded from fontspace.com. I felt a bold typeface would work best for our brands feel and aesthetics.
I picked this typeface below called Digitalt and that was our logo done.